Gap Threads was a special ops project that I worked on in 2021 at Gap Inc. It was a cross-team collaboration between UX, product and engineering to bring a set of unique branded NFTs to market.
Roles & Responsibilities
- Sr. Front-End Web Engineer
- Worked closely with UX on design
- Consulted on technical strategy for the NFT drop
Features
- Multiple choreographed custom video players
- Marketing countdown and Optimizely controlled product drops
- SVG Animations
Tools
- EJS Templates
- Optimizely Integration
- Vimeo SDK
Design credit to Paulo Duarte with help from Raven Caffey